Monday, October 23, 2006 · Elkhart, IN
Continental Industries Incorporated, parent company of Continental Register, Auer Register, and AirJet Venting Systems, will use the platform of upcoming HVAC distribution events to unveil a new corporate identity.
Continental will be in place as a supplier partner to both the Blue Hawk (distributor cooperative) Fall Conference (November 2-3) as well as the HARDI Fall Conference (November 4-7). Both events take place in Palm Desert, California. As a member of both organizations, Continental desires to share the news with organization distribution members prior to a more public launch.
Coinciding with these events, Continental will introduce a new corporate logo and launch its new home in cyberspace. The company has operated web sites at www.theregisterpeople.com and www.theventpeople.com for some time. Beginning in November, however, www.continentalindustries.com will serve as the Internet home of all company and product information.
“Our intent is to bring together our various product lines and interests so that we can better serve our respective markets with a comprehensive line of air distribution products and venting solutions,” says Ben Dorsey, VP of Marketing for Continental. “We have grown through the years, in terms of both market share and acquisitions. Our new logo and domain name are outward indications of the more cohesive corporate identity we’ve undertaken.”
|