Monday, October 01, 2007 · St Louis, MO
A few thousand contractors, distributors, and other industry professionals gathered in St. Louis recently for the 11th annual HVAC Comfortech show. And we were there sporting a new, custom display.
The primary driver of the booth design was creating an appropriate space for as much product as is reasonable to display. This goal necessitated the use of innovative design elements.
For example, floor and baseboard products are placed in a stairstep-style unit while T-bar units dress up the faux ceiling. The most innovative elements of the booth, however, are two sets of swing-out door panels sporting sidewall/ceiling grilles and diffusers.
A faux ceiling displays mounted T-bar units. |
Swingin panels maximize space while permitting access to both sides of mounted sidewall/ceiling product. |
From an aesthetic perspective, curvature components of the booth were designed to reinforce the corporate logo and “soften” the look created by all the hardware.
Mitch Baker (right) and Dave Fitts (2nd from right) handle contractor inquiries at the HVAC Comfortech show. |
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